A perspective for the luxury-goods industry during—and after—Coronavirus

The luxury sector appeals to a global consumer: how will habits change after Covid-19? And what must companies do for “navigating the now” and shaping the future?

SOURCE: McKinsey & Company https://www.mckinsey.com/industries/retail/our-insights/a-perspective-for-the-luxury-goods-industry-during-and-after-coronavirus